Media
ALL PODCASTS, ARTICLES AND MORE.
How Wellness App Finch Uses Gamified Widgets to Drive Retention
Finch uses world-class game mechanics to create a Tamogochi-like effect with widgets. And it’s driving retention.
The UA System the Platforms Can't Build for You
The role of UA is being rewritten. Most studios haven't caught up. This is for the growth leaders and executives building what comes next.
Google Play's Rate Cuts: Who Actually Won
Unpacking the hidden details of the Epic vs. Google settlement
Ten Years and $100M: Star Trek Timelines
Reflections on 10 years of “Star Trek Timelines”, which did $100M lifetime revenue. From a founding team leader.
Seven Things the 2025 State of Gaming Report Actually Tells Us
Important trends from Sensor Tower’s “State of Gaming” annual report. Featuring Sensor Tower’s Sam Aune.
Pixel Flow and the Rise of Sort Puzzles
What Pixel Flow’s rise says about puzzle mechanics, UA creativity, and the next hybrid-casual wave.
Meta Is Back in the Game. Here's What That Actually Means.
What Meta’s return to gaming says about the future of attribution, creative scale, and UA teams.
Hay Day With a To-Do List: How Focus Friend Cracked Productivity Retention
How Focus Friend used game-style progression to crack productivity retention.
The Screw Puzzle Gold Rush
The design evolution that turned Screw Puzzles into a $75M monetization engine.
Supercell: Still Shipping, Still Learning, Still Compounding
Supercell CEOs annual newsletter is a masterclass of both operations and communications
Pixel Flow: The Publisher's Dream
Deep dive of Pixel Flow and it’s success of making $500K+ a day
AI in Game Art: Art Director's Perspective
The evolution of art direction, the integration of AI in creative processes, and the balance between creativity and business acumen
Sort Puzzles: How a New Subgenre is Born
A deep dive into how Sort Puzzles evolved into a major hybridcasual puzzle subgenre.
State of Mobile 2026: 9 Trends That Matter
We unpack the biggest mobile app trends 2026 and mobile gaming trends 2026.
Building Forever Franchises: 13 Years of Lessons from Zynga's EVP Studios, Yaron Leyvand
How Zynga built and builds games that never die
The Post-Block Blast Playbook
How Block Blast scaled with clarity-first and what comes next
8 Reasons Most UA Strategies Fail as they Scale
Why UA performance often collapses right when it looks like you’ve cracked growth